RevOps Champions Podcast

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About the Podcast: RevOps Champions

The RevOps Champions podcast was created for B2B professionals looking to define and shape revenue operations for their customer-facing teams. It’s hosted by Brendon Dennewill, Co-founder and CEO of Denamico, a HubSpot Solutions Partner and RevOps Consultancy. Listeners can tune in for insights and tips to assess their revenue operations, align their people, and accelerate processes to increase profitability and improve the customer experience using technology.

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Check out the latest episodes

Top HubSpot Updates from 2022 with Kyle Jepson

December 29, 2022

Change is the only constant. But that's not always easy to accept as with change comes adaptation, which can sometimes be challenging for some team members. Therefore, we must initiate conversations about how change can lead to growth. 

In this episode of RevOps Champions, Kyle Jepson, the senior inbound professor at HubSpot, walks us through his Inbound presentation and shares the most significant features on Hubspot and the updates made in 2022. Then, he demos each, and gives us a closer look into a function's past and current capabilities. 

4 Steps To Provide Clarity For Sales Teams

December 14, 2022

Sales visibility makes sales management much more accessible. And sales visibility creates clarity, camaraderie, and empathy — foundations you can scale your business on. 

But while sales managers are responsible for enabling the entire team's success, your sales team is often focused on their efforts and results. That is why it is necessary that an individual or a team is evaluated based on their performance or behavior related to what they are responsible for.

According to Aaron Rickard, the VP of Operations at Denamico, when a team is aligned and working well, you're still going to have problems; however, the team will be able to solve them.

In this episode of RevOps Champions, Aaron explains the biggest problems companies face regarding sales visibility. Aaron and our host Tiffany Cavegn get into the importance of clarity, clean data, horizontal accountability, and sales methodology for business and also discuss the automation process.

Integrate Your Data to Drive Growth

November 30, 2022

Once companies become more data-driven, they need better processes and tools. But, so many solutions work in silos and make the work time-consuming and inefficient. Therefore, many businesses consider integrating data from various systems.

However, the process itself is a vast unknown to many organizations, and so we decided to invite Henry VanKampen Dufloth, a technical consultant at Denamico, Inc. to the show and asked him to bring these solutions closer to the audience.

As we talk about how integrating your data can drive growth, Henry explains the difference between native and non-native integrations, configuration and customization, and low-code and no-code solutions. He also delves into how companies choose one over another.

Why HubSpot Payments Are Part Of Your Go-To-Market Strategy

November 16, 2022

Change is the only predictable thing in the business world, and companies that want to stay relevant must not neglect it. Instead, they should look for solutions that will take their operations to the next level and meet customer preferences.

Therefore, in this episode of RevOps Champions, we welcome Jack Coopersmith, GTM Specialist – Commerce & Payments at HubSpot. Jack introduces HubSpot Payments and why the solution, although built for small and mid-size businesses, can be a good fit for organizations across various industries. 

Jack also shares why Hubspot shifted from being an inbound marketing-focused company to a commerce company and what it looks like to build a commerce-powered CRM with the aspiration of making it the number-one solution in the global market. 

5 Key Questions You MUST Answer Before Creating a New Report in HubSpot

November 9, 2022

Every leader knows how important it is to analyze business data. And whether you want to track your marketing strategy or alter your processes, HubSpot reporting is key to success. 

But if you want to create a report that drives your business forward, you need to ask yourself the right questions. 

In this episode of the RevOps Champions podcast, our host Tiffany Cavegn welcomes Bradley Hofbauer, the director of digital enablement at Denamico. They discuss the essential questions you must answer before creating a new report in HubSpot.

5 Key Factors of Engaging Online Communities

November 2, 2022

Building a sustainable online presence starts with defining a target audience and building a community. But gathering like-minded individuals who see value in what you plan to provide is challenging. Therefore, it is critical to ascertain a few things before diving into this endeavor. 

In this episode of RevOps Champions, we are joined by Devyn Bellamy, the senior marketing manager, partner GTM enablement at HubSpot, and George B. Thomas, the owner of George B. Thomas. The two share their experiences building various communities, the challenges they faced along the way, and the lessons they learned. They also discuss authenticity, consistency, and mastering the art of listening as critical factors in building and growing a community online.

Learning How Automation Platforms Help You Keep Customer Data Organized Long Term

July 26, 2022

In this episode of RevOps Champions, Paul gets into the importance of using automation systems to keep you organized. He and our host Brendon Dennewill discuss RevOps, the significance of communicating both with customers and within the organization, and how business technology impacts customer experience.

RevOps is a B2B function that uses automation to help teams make decisions that grow the business. It represents the convergence of marketing, sales, and customer service and has four components: people, process, data, and technology.

But companies often do not take into account the alignment of all these components. They only invest in technology, thinking that it will fix data, processes, and people.

Paul Pirkle, the president of Mid-America Paper Recycling, points out that technology can make people, processes, and data better, faster, and cheaper, but only if you understand these three components.

How to Grow Your Business by Bringing People, Processes, and Technology Together

July 12, 2022

RevOps is all about maximizing the business's revenue potential. And technology is one of its most important components.

But there's more to RevOps than just tech — it is actually more about aligning people, processes, and technology to grow your business. 

In this episode of the RevOps Champions podcast, our host Brendon Dennewill welcomes Scott Sannes, the principal & director of strategic growth at SEH (Short Elliott Hendrickson). They talk about the importance of user experience, what is the client lifecycle, and why alignment is everything in an organization.

How to Choose Technology That Aligns With Your Business Objectives

June 20, 2022

Employee satisfaction and customer experience depend on the company’s tech stack. However, few organizations see innovation as necessary for business growth rather than as another box they need to check like everyone else.

In this episode of RevOps Champions, Mark Hokanson, the CTO of Bridgewater Bank, joins host Brendon Dennewill. The two discuss RevOps, how technology brings departments within an organization closer, and why successful technology implementation depends on a company's openness to change.

Aligning Sales and Marketing to Build a Successful Business

April 6, 2022

In this episode of RevOps Champions, our host Brendon Dennewill welcomes Troy Thibodeau. They get into the pillars on which successful revenue teams are currently building their businesses. They also discuss the impact of technology on customers and employees and how it has changed the business world.

The Importance of an Employee-First Approach for a Successful Business

March 30, 2022

In this episode of RevOps Champions, Brendon Dennewill welcomes Mark Lachance, the CEO of Maxy Media. Aside from being a successful business owner, Mark is also an author. His book 'The Lucky Formula: How to Stack the Odds in Your Favor and Cash in on Success' is a valuable resource that every business owner should have in their home library.

Using Your Strategy and Systems to Drive Revenue Growth

March 21, 2022

Without a doubt, the lifeblood of every company is sales. And that's why RevOps is such a critical function of a go-to-market strategy for scaling revenue and driving business growth. In this episode, RevOps Champions welcomes Rob Weber, the Managing Partner of Great North Ventures. 

Leveraging RevOps to Unify Operations while Driving Company Growth

March 7, 2022

In this episode of RevOps Champions, we welcome Bob Gardner, CEO of Gardner Builders. Host, Brendon Dennewill and Bob talk about the importance of RevOps, the challenges of growing a business, and the power of people management.

Using RevOps to Align Teams Within Your Company

February 4, 2022

In this episode of RevOps Champions, Brendon Dennewill welcomes Adam Stewart, the CMO at Denamico. The two problem-solvers get into the meaning of RevOps, the reasons companies should embrace RevOps, the role of technology and tools in a company's success, and all the challenges and obstacles they face along the way.

The RevOps Playbook: Mastering the Three Critical Elements

December 28, 2021

In this episode of RevOps Champions, we welcome Alison Elworthy, the EVP of Revenue Operations at HubSpot. Listen as she gets into the meaning of RevOps, its three pillars, the challenges that led to investing in RevOps teams, and how they, at HubSpot, perform RevOps on a daily basis.

How to Overcome Challenges and Ensure Business Growth — Tips for Business Leaders

December 9, 2021

In this episode of RevOps Champions, Brian McLaughlin, the CEO of Alula, joins our host Brendon Dennewill to discuss the most common challenges tech companies like Alula face. Brian and Brendon also touch upon the importance of trust and collaboration between the sales and marketing team as a prerequisite for business growth.

Why Alignment and Data are the Two Vital Aspects of RevOps

November 18, 2021

When companies leverage data to achieve more and combine it with great marketing, sales, and service alignment, they can expect tremendous success. Brendon Dennewill and Channing Ferrer, the VP of Sales Operations & Strategy at HubSpot, get into the essential aspects of RevOps, the idea of business planning, and the answers to the most frequently asked questions regarding sales operations.

Applying Abraham Lincoln's Leadership to Modern Business Culture

November 10, 2021

A robust strategy is not the only secret ingredient for the success of any business. While strategy plays a vital role in achieving business goals, it's important to have the right people on your team and focus on them primarily. That way, entrepreneurs have the opportunity to "fill up the whole circle" and grow their companies. Brendon Dennewill and Chris Heim, the President and CEO of AbeTech, get into why business is about people, the key ingredients of business success, and what the idea of "digital" actually means.

Learning How Every Meal Helps Solve the Problem of Child Hunger

October 29, 2021

In the new episode of RevOps Champions, Brendon Dennewill welcomes Rob Williams, the President and Founder of Every Meal, a non-profit organization that helps fight child hunger. They dive into the exciting beginnings of Every Meal, its most distinguished programs, challenges, and why cultural and situational food relevancy matters when providing meals to specific groups of people.

Why Capturing Big Data Alone No Longer Works

September 30, 2021

Dan Mallin and Scott Litman led their company’s growth with a focus on the customer problem and used their early-stage feedback from users to let the product mature. Building a team wasn’t a new concept for them, but they knew from past experience that the more they could integrate their team’s work together, the more employee loyalty they’d have alongside better company results overall.

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