Striving for Tech Stack Simplicity

Today's episode features Greg Brown, RVP of Commercial Sales at impact.com. He urges companies to strive for simplicity over complexity when it comes to modifying their tech stack. 

Like several of our other guests, Greg suggests using pilot teams and a phased rollout when adopting new technology.  By incorporating feedback early on from these pilot groups, companies can identify process gaps or roadblocks before the full-scale implementation. This iterative approach enhances new systems' effectiveness, boosts users' productivity, and fosters a culture of continuous improvement across the organization.

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About the Guest

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Greg Brown | Senior Director of Sales, Mid-Market at Impact.com
 
Greg is a sales leader with a diverse background in SaaS, direct sales, channel partner programs, sales coaching, and building revenue teams.
 
He has spent the last 15 years helping companies like HubSpot and impact.com drive revenue, expand into new markets, and implement new sales motions to match the evolving GTM strategy.
 
Greg is focused on building a world-class team using a data-driven and people-first approach to leadership. 

 

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