In this episode of RevOps Champions, host Brendon Dennewill sits down with Rob Triggs, founder of RTR and creator of the COMM Sales Program (CALM), to share his journey and unpack what it really takes to scale revenue and build predictable, high-performing engines without chaos.
Rob details his unconventional path, from Xerox service technician to top-performing sales leader, which fundamentally shaped his belief that selling is an act of service, not pressure, a concept he argues is universally applicable.
This episode is a must-listen for founders, revenue leaders, and operators who want aligned teams, calmer sales motions, and scalable systems built for the future.
What You’ll Learn
- Why empowerment is the key to scaling without slowing momentum
- How misalignment shows up at growth ceilings
- What separates data-driven companies from teams that just collect data
- Where CRM and automation implementations go wrong and how to get them right
- How AI shifts leaders from reactive reporting to predictive decision-making
- Why belief, mindset, and clarity still matter in an AI-powered organization
Listen
About the Guest
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Rob Triggs | Founder of RTR
Rob Triggs is a sales strategist and growth architect known for turning sales operations into predictable revenue engines. He began his career at Xerox, where he mastered the fundamentals of selling through disciplined execution, thousands of cold calls, rigorous call prep, boardroom negotiations, and structured win–loss reviews.
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